Google+ University

With 40+ articles and counting, it occurs to me that there’s quite a bit of information on our favorite social network within my site, but they’re not so easily organized or discovered. So, I’ve put together this resource for you so that you can jump in wherever you need to. Whether you’re at the 101 level or the 501 level, there are articles and resources here for you.

GOOGLE+ 101: Introduction to Google+

01. The Power of the +Plus http://owl.li/z5urb
02. Social Media Active Users by Network [INFOGRAPH] http://owl.li/z6mmN
03. Should Google+ Be a Digital Marketing Priority? http://owl.li/z5umP
04. Top Google+ Influencers and Educators http://owl.li/z5uon
05. Learn About the Benefits of Google+ with Mike Allton [VIDEO] http://owl.li/z6qDz

GOOGLE+ 201: Getting Around The Plus

06. How to make Google+ your favorite Social Network http://owl.li/z5uBB
07. Guide to Formatting Google+ Posts [INFOGRAPHIC] http://owl.li/z5uF6
08. 6 Ways a Formatted Google+ Post Will Increase Engagement and Interest http://owl.li/z5unS
09. Secret Tips to Using Google+ Circles http://owl.li/z5uAO
10. The Complete Social Media Cover Photo Guide http://owl.li/z6mA6
11. How to Save Google Plus Posts for Later Reading http://owl.li/z5uiK
12. How to Link to a Google Plus Post http://owl.li/z5uju

GOOGLE+ 301: Growing Your Business with Google+

13. Manage Google+ Pages from Mobile – http://owl.li/z5u1K
14. How To Create Google +Post Ads http://owl.li/z5ugJ
15. Are You Mining Google Plus for Gold? http://owl.li/z5um5
16. Google+ Releases Gorgeous New Site Badges http://owl.li/z5us6
17. Use this Amazing Technique to Increase Blog Engagement on Google+ http://owl.li/z5usA
18. Is your brand listening on Google Plus? It should be! http://owl.li/z5utP
19. Promoting Content with Google+ http://owl.li/z5uvY
20. 8 Ways to Get More Google+ Page Followers http://owl.li/z5uGk

GOOGLE+ 401: Advanced Plussing

21. How Not to use Google+ http://owl.li/z5urR
22. The Seven Habits of Highly Effective Google Plussers http://owl.li/z5upG
23. The Seven Habits of Highly Effective Google Plussers [VIDEO] http://owl.li/z5uoN
24. Should You Plus Your Own Plus Posts? http://owl.li/z5u3H
25. How To Get Full-Bleed Images on Google+ – http://owl.li/z5u4Y
26. How to Track Google+ Post Impressions http://owl.li/z5uc5
27. Key to Virality: What’s Hot on Google+ http://owl.li/z5uyX
28. Explore the Benefits of Google+ Ripples http://owl.li/z5uzK
29. Anatomy of a Viral Post http://owl.li/z6rGU

GOOGLE+ 501: HOAs, Tools & Communities

30. Brand Your HOA to Positively Impact Your Audience http://owl.li/z5udU
31. How to Mention a Google+ User or Business with Buffer http://owl.li/z5uka
32. How to Mention a Google+ User or Business with HootSuite http://owl.li/z5ukR
33. Scheduling Google+ Posts, The Complete Guide http://owl.li/z5ull
34. How to Create a Google+ Community http://owl.li/z5usZ
35. Stop the insanity! Keep Google+ Community posts off your profile. http://owl.li/z5uCV
36. The Best Google+ Communities http://owl.li/z5uvh
37. Cleaning Up Your Google+ Communities http://owl.li/z5uwQ
38. Understand and Monitor your Google+ Followers with CircleCount http://owl.li/z5uut

GOOGLE+ 601: Google Authorship

39. Google AuthorRank: Fact or Fiction http://owl.li/z6qwc
40. Google Authorship – are we there yet? http://owl.li/z6qyh
41. Is Ranking First on Google All That Matters? http://owl.li/z6qRw

This is a lot to cover, so bookmarking this post would be a good idea. (See #11 & #12 above). You can also pin the post to Pinterest!

If you have any questions, or would like more hands-on help developing a strategy for success on Google+ for your business, circle and private message me and we’ll start a dialogue.

Learn everything you need to know to get started on Google+, and start using the platform to learn and grow!

#GooglePlus #EvanG + #SocialMedia #GooglePlusTips #Business

The Social Media Hat – http://theSMH.co

The Anatomy of a Perfect Google+ Post

There’s a reason why certain people on Google+ get more engagement, more followers and have more success than others. Well I’ve come up with the seven components that make up the anatomy of a perfect Google+ post.

Read the full article here: http://dustn.ws/1frtZWA

In a nutshell, here are the seven components:

1. Title
2. Summary
3. Link
4. Commentary
5. Engagement
6. Hashtags
7. Image

In the full article I go through each component in-depth. These principles can also be applied to many different forms of content, and certainly aren’t limited to here on Google+.

Any questions? I’d love to hear them in the comments!

#socialmedia #googleplustips #evang+

It’s Official: Twitter and Facebook Do Nothing for Your Search Ranking

Most of us knew this already, but it’s now confirmed. Here’s the important follow-up question for business owners, brands, and anyone trying to make a name for themselves online:

Wouldn’t you rather spend time/energy on a social media presence that does help your search rankings?

Google+ FTW… again!

#socialmedia #SEO #evang+

http://searchengineland.com/googles-matt-cutts-facebook-twitter-pages-are-treated-like-any-other-web-page-on-the-internet-182370

Tips to Generate More Social Media Traffic from Google+ http://bit.ly/12luSgi

“To get more traffic from Google+ I wanted to point out how the newest features can help you get more traffic even with minimal efforts on your part. As I’ve mentioned earlier, the new stream makes the social network feel more like a social news discovery website. Whenever you read a card on the Google+ stream, you can click on it to see related stories that you might be interested in. Google+ is also now able to scan through updates and photos and add relevant hashtags to them, taking it one step closer to becoming a new type of social network – a blend between a regular social network and a personalized newspaper.” via Lilach Bullock

Let’s now take a look at the best ways to drive traffic from Google+:

1. Optimize your profile! Complete it with some keywords on your niche.

2. Great avatar and cover photo a must.

3. Grow your circles. Add widgets and buttons to your website so people can find you.

4. Share your Google+ content on Pinterest and other social platforms with Friends+Me

5. ENGAGE
Serious Plussers are here for the conversation and information!
“This is another tip that works with all other social networks. By engaging constantly with other users constantly with other users, you will be able meet more people and grow your circles, you will get more engagement in return and ultimately you will grow your traffic. *Here are some of the best ways to engage*:

• +1 posts that you find interesting or engaging
• Comment on other people’s posts
• Ask and answer questions
• Share other people’s work
• By taking the time to comment and talk to other people, you will start building more relationships, grow your follower base and eventually grow your traffic. Not to mention the added bonus of the SEO benefits!”

6. Add appropriate hashtags so that more people can find your posts. It works wonders when you are new.
http://pegfitzpatrick.com/2012/04/23/pondering-trendspotting-twitter-tips/
*Hashtags can help:
• Increase your engagement per post or tweet
• Make connections
• Build your following

Have more FUN! That makes everything more awesome, right?

Are you using Google+ to generate traffic back to your website/blog? Which methods do you use?

#EvanG+ #GooglePlusTips #socialmedia #socialmediamarketing #HolyKaw

http://bit.ly/12luSgi