Google Plus is Not Dead – Helps with SEO
Mike Blumenthal discussing a case study we worked on together where we were able to move the needle on Local and Organic search within 18 days and continued to impact search rankings even after the Possum update.
Using semantic relevance techniques and posting to relevant/engaged follower base is part of the key. The trusted entities working together cause an increase in ranking.
Content+Followers+Engagement=Semantic Rank Impact
Mike also discussed some tests where the semantic relevance of Yelp reviews could trigger map pack results, all based on semantic relevance.
#localu #socailseo #localseo
Ping David Amerland Dustin W. Stout Mark Traphagen